How to Control Your Product’s Country of Origin

Close-up of a globe showing China and India placed on a blue circuit board with electronic components

Country of Origin used to be an afterthought.
Now, it plays a central role in trade, compliance, and supply chain decisions. For some companies, it even leads to full product redesigns.

Tariffs, ESG audits, and forced labor bans have pushed COO into the spotlight. A single error on a customs form can delay shipments, trigger penalties, or block entry. To avoid these risks, many companies now rely on portable product design to stay flexible and reduce exposure.

What Is Portable Product Design?

Portable product design means creating electronics that allow final assembly, test, and pack (FATP) to shift between countries without changes to hardware or firmware. This is not just smart engineering—it’s a practical way to reduce trade risk.

U.S. Customs and Border Protection states that a product’s COO is usually defined by “substantial transformation.” In electronics, this transformation often occurs during final assembly. When you design a product that can be assembled in multiple regions without disruption, you gain control over COO—and that gives you options.

For a deeper understanding of what Country of Origin means in global trade, check our article here.

Why Portable Design Matters More Than Ever

Trade policies can shift quickly. In 2025, duties on some electronics rose to 145% simply because they were assembled in China. For many companies, these costs made business unsustainable.

At the same time, ESG regulations and compliance audits increasingly focus on where products are made and under what conditions. If your COO raises concerns, the impact goes beyond financial penalties. Your brand reputation may also be at risk.

The Building Blocks of Portability

Portable design isn’t about cutting corners. It’s about designing with flexibility and long-term strategy in mind.

  • FATP Flexibility
    Your design should allow assembly in different countries without engineering changes. This includes firmware flashing, test procedures, and packaging.
  • Mold and Tooling Ownership
    If you don’t control your molds and jigs, shifting production becomes difficult. Either own or duplicate key tooling to retain control.
  • BOM Risk Management
    Relying on one country for critical components locks you in. By choosing parts available from multiple sources, you reduce geographic risk.
  • Firmware and Test Portability
    Use test rigs and flashing setups that are portable and documented. Avoid custom systems tied to one supplier. Cloud-based testers or portable jigs are useful alternatives.
  • Certification Planning
    If you expect to change FATP sites, design your certification process accordingly. This avoids expensive re-certification later on.

Why It Works: Real-World Trends

Large companies like Apple have already moved parts of their FATP process to India and Vietnam. However, they’re not alone.

Deloitte reports that firms across various industries are redesigning supply chains to manage COO risks more effectively. For these companies, portability is the enabler—not a bonus.

Conclusion

COO no longer functions as a background detail. Today, it shapes your trade strategy and market access.

Portable product design gives companies time to adapt, freedom to shift, and protection against sudden changes. With the right structure in place, your supply chain can absorb shocks and stay competitive.

Need help designing electronics that can shift assembly across borders without costly redesigns? Talk to the experts at Titoma.